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One of the most common criticisms launched at defenders of science-based medicine by believers in pseudoscience and quackery is that we are “pharma shills.” The assumption, or so it would seem, is that no one would defend science, reason, and medicine unless he were paid off by pharmaceutical, chemical, and/or agricultural companies. The further assumption is that, in contrast to our greedy grasping selves, they are not motivated by such base concerns as money. That is their self-image, that of pure-hearted warriors against evil, the evil being big pharma, big agriculture, big chemical,…

I'll confess that I am not one who spends much time reading the reviews of books posted on the websites of online booksellers. By the time I'm within a click of those reviews, I pretty much know what I want. However, a lot of people find them helpful, and the ability to post your own review of a book (or a film, or a product, or a business) online seems to give consumers more of a voice rather than leaving it to "professional" reviewers or tastemakers. Who, after all, knows whether those professional reviewers' first loyalties are to the public? But, unsurprisingly, it turns out that…