In an article in the Sunday edition, WPost reporters Steve Mufson and Juliet Eilperin detail how Obama during his presidential campaign took the lead in urging his staffers to re-frame their message on energy and climate change. As the headline notes, Obama's campaign and White House has gained traction by "re-framing" the issue in terms of jobs and national security, the type of communication strategy and bully pulpit leadership that I urged was necessary in an April article at the journal Environment.
Unfortunately, as I wrote last week and detailed at Environment, though the White House is…