New Media and Science Communication

The Science Communication Consortium presents:

DISCUSSION ON THE ROLES OF EMERGING MEDIA OUTLETS IN COMMUNICATING SCIENCE
Thursday, JAN 31st, 7-8:30pm
Mount Sinai School of Medicine, East Building Seminar Room (1425 Madison Ave at 98th St, NYC)

A discussion of how science is communicated effectively - and ineffectively - through emerging media outlets, such as blogging, podcasts, online multimedia, and more.

Blogs, podcasts, and other new media outlets have changed the way people learn about scientific info, and shortened the shelf life of these stories. This immediacy of information presents new opportunities, as well as certain challenges, for science communication. Join us for a discussion of how scientists and journalists can reach a savvy audience by using new media outlets to communicate effectively about this research, while avoiding pitfalls.

Please join panelists:
CARL ZIMMER, award-winning science writer and author,
CHRISTIE NICHOLSON, science journalist and contributor to Scientific American's "60-Second Psych" online programming
ELIENE AUGENBRAUN, President/CEO of ScienCentral, Inc.
EITAN GLINERT, project coordinator of science-based video game"Immune Attack"
KAREN FRENKEL, documentarian and science writer

Post-lecture reception will be sponsored by SEED Media Group, publishers of SEED magazine and scienceblogs.com.