It's called epMotion

By purepedantry on September 6, 2008.

OMG! This is the best commercial ever.

Check out this commercial for epMotion automated pippeting machines by Eppendorf.

Who says that pipette commercials can't be funny...and strangely sexual. And like many drug commercials, the actual function of the product seems to be largely irrelevant.

More like this

lol wut

I'm sending this to my girlfriend - her supervisor is keeping her in the lab like 13 hours a day. >_<

You have to watch the PCR song:

http://www.youtube.com/watch?v=x5yPkxCLads

thanks...

thanks it is

Advertisment

Donate

ScienceBlogs is where scientists communicate directly with the public. We are part of Science 2.0, a science education nonprofit operating under Section 501(c)(3) of the Internal Revenue Code. Please make a tax-deductible donation if you value independent science communication, collaboration, participation, and open access.

You can also shop using Amazon Smile and though you pay nothing more we get a tiny something.

Science 2.0

Science Codex

More by this author

Best. Modelling Paper. Ever.

August 17, 2009

The abstract says it all: Zombies are a popular figure in pop culture/entertainment and they are usually portrayed as being brought about through an outbreak or epidemic. Consequently, we model a zombie attack, using biological assumptions based on popular zombie movies. We introduce a basic model…

Journal Editor Speaks about His Experiences

August 10, 2009

(I had this whole post ready talking about flexible representations, but now my computer is borked -- stupid monitor! -- so this is going to have to do.) Tyler Cowen over at Marginal Revolution links to a piece by a former editor at American Economic Review telling all about how papers are accepted…

Obesity is not a myth

July 30, 2009

There is a great conversation going on at Megan McArdle's blog with Paul Campos, author of The Obesity Myth. I say great because it give me the opportunity to show how astonishingly wrong Campos in suggesting that the obesity at the lower end of the BMI spectrum -- not just morbid obesity -- is…

Imaging a Superior Mnemonist

July 15, 2009

In neuroscience, we spend most of our time trying to understand the function of the "normal" brain -- whatever that means -- hence, we are most interested in the average. Under most occasions when scientists take an interest in the abnormal neurology, it is usually someone with who has something…

Key paper in depression genetics disputed

June 24, 2009

I wanted to draw attention to a new paper in JAMA recently because it reveals a lot about how conditional most of the statements we make in behavioral genetics are. Every time you hear a news article that says, "Gene for depression found," I want you to think about this case. //--> Risch et…

More like this

Best. Modelling Paper. Ever.

Journal Editor Speaks about His Experiences

Obesity is not a myth

Imaging a Superior Mnemonist

Key paper in depression genetics disputed

The Biggest Firework of them all: The Higgs!

February Pieces Of My Mind #1

Ebola Outbreak Continues, Probably Worsens, Perhaps Spreads