audience

A conversation cropped up on Twitter the other day about shared audiences. Specifically, Ed Yong and Alice Bell used this tool to compare the overlap in their followers. So we science nerds wondered, how does that overlap look when you start adding in more bloggers? What is the shared audience between five, 10, 20 of the most prominent writers? This is very interesting to me, because I suspect that, even within a portal like ScienceBlogs, there is in fact very little sharing of audiences. Perhaps that's a reflection of the number of blogs people can reasonably follow. Maybe it's the…
A: No. Although many news outlets (including the BBC) are claiming that a billion people will tune in to the 81st Academy Awards, the figure turns out to have little grounding in reality. The billion-strong audience claim has been knocking around for a long time - Daniel Radosh recounts in an article for the New Yorker that the figure was first touted way back in 1985. Although no supporting evidence has ever been provided to verify the claim, Radosh makes the reasoned guess that someone must extrapolated the 43.5 million domestic audience (15% of the US population) to 15% of the global…