From the Heartland Institute Directly to Conservative News

As I explained yesterday, it's foolish to dismiss the potential impact of the Heartland Institute conference. The organizers have a powerful framing strategy, one that resonates strongly with conservative media outlets and many Americans. It's these kinds of successful PR strategies that continue to reinforce the "Two Americas" of global warming perceptions in the United States, with Democrats growing ever more concerned and convinced of the problem while Republicans remain skeptical, resulting in massive partisan differences in poll results across questions about global warming

Consider above the message of the Heartland Institute as featured prominently in a clip from the Glenn Beck show at the Headline News Network: the science remains uncertain and the liberal media along with liberal Hollywood leaders like Al Gore are seeking to censor rival ideas. It's the same framing and message across the major conservative news outlets, consider this clip from Fox & Friends this week, featured at the blog Think Progress.

I discuss more on the message strategy of the Heartland Institute and its likely impact today on PRI's The World.

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I just got this email. I have no way of telling if it is authentic: February 18, 2012 By e-mail to: greg@gregladen.com By Federal Express to:
This seems to be fairly big news. The Heartland Institute is a conservative and libertarian "think" tank that cut its teeth on denying the dangers of cigarette smoking back in the 1990s.
A secret fundraising document from a shadowy anti-science institute was accidentally made public. The document candidly lays out the anti-science agenda of group, including efforts to undermine science education in public schools, but also plans to broadly redefine society.
Not to spoil the surprise, the answer is: I dunno, but the Arbiter is [was] bored.