From Randy Olson: S.F. Ocean Film Festival Shows How to Communicate Effectively

On November 7, 2007 (i.e. last Wednesday) a container ship knocked into a tower of the SF-Oakland Bay Bridge and spilled 58,000 gallons of oil. On November 10, 2007 (i.e. three days later) the San Francisco Ocean Film Festival announced a competition for the best short video clips related to the spill for their festival in February, 2008.

Unlike the cast of Monty Python's Life of Brian who assembled a committee to discuss the idea of assembling a committee to look into the possibility of the Romans attacking, the folks at the SFOFF simply acted, immediately, to encourage rapid communication. Somebody was thinking very quickly there. Which is what is needed for effective communication in today's rapidly moving world.

The best short clips may be shown at the 2008 San Francisco Ocean Film Festival at the Cowell Theater at Fort Mason on Feb. 1-3. Clips can be posted to here at YouTube. Our hats are off to the SFOFF, and we encourage everyone to spread the word for this potentially important communication exercise.